TY -
GEN
AU - Sultana, Mehbooba
AU - Mpanme, Ditalak
AU - Ahmed, Jaynal Uddin
TI -
Customer relationship management practices and employee sensitivities of private sector banks
an analysis in Indian context
SN - 2162-4860
KW - Private banks
KW - Relationship marketing
KW - Sensitivities
KW - Bank officials
KW - BSQ scale
KW - Aufsatz in Zeitschrift
PY - 2022
ER -