TY - GEN
AU - Chae, Boyoun
AU - Hoegg, JoAndrea
TI - The Future Looks “Right”: Effects of the Horizontal Location of Advertising Images on Product Attitude
PB - Oxford University Press (OUP)
SN - 0093-5301
SN - 1537-5277
PY - 2013
UR - http://slubdd.de/katalog?TN_libero_mab2
ER -
Download citation