author = { Kobrak, Christopher },

title = { National cultures and international competition the experience of Schering AG, 1851 - 1950 },

publisher = {Cambridge Univ. Press},

isbn = {0521814812},

keywords = { Schering Aktiengesellschaft , 1851-1950 , Pharmaindustrie , Unternehmensgeschichte , Unternehmenserfolg , Strategie , Internationaler Wettbewerb , Corporate Governance , Deutschland (bis 1945) , Pharmaceutical industry History Germany , Drug industry History Germany , Economics, pharmaceutical History Germany , Pharmacy History Germany , Schering AG , History , Geschichte 1851-1950 , Deutschland , Pharmazeutische Industrie },

year = {2002},

abstract = {<1> [Table of contents] =A http://www.loc.gov/catdir/toc/cam025/2002017396.html},

abstract = {<1> [Publisher description] =A http://www.loc.gov/catdir/description/cam022/2002017396.html},

address = { Cambridge [u.a.] },

url = { http://slubdd.de/katalog?TN_libero_mab2 }