@misc
{TN_libero_mab2,
author = {
Ahearne, Michael
AND
Kothandaraman, Prabakar
},
title = {
Impact of outsourcing on business-to-business marketing: An agenda for inquiry
},
publisher = {Elsevier BV},
isbn = {0019-8501},
keywords = {
Marketing
},
year = {2009},
}