author = { Mann, Denise Roberta },

title = { Wired TV laboring over an interactive future },

publisher = {Rutgers Univ. Press},

isbn = {9780813564548},

isbn = {9780813564531},

keywords = { Television broadcasting United States , Interactive television United States , Social media United States , Mass media United States , Aufsatzsammlung , USA , Interaktives Fernsehen , Massenmedien , Social Media , Fernsehwirtschaft },

year = {2014},

abstract = {Includes bibliographical references and index},

abstract = {Introduction: When television and new media work worlds collide Denise MannAuthorship up for grabs: decentralized labor, licensing, and the management of collaborative creativity / Derek Johnson},

abstract = {Introduction: When television and new media work worlds collide Denise Mann},

abstract = {In the game: the creative and textual constraints of licensed videogames Jonathan Gray},

abstract = {Going pro: gendered responses to the incorporation of fan labour as user-generated content Will Brooker},

abstract = {Labor of love: charting The L word Julie Levin Russo},

abstract = {The labor behind the lost ARG: WGA's tentative foothold in the digital age Denise Mann},

abstract = {Post-network reflexivity: viral marketing and labor management John T. Caldwell},

abstract = {Fan creep: why brands suddenly need "fans" Robert V. Kozinets},

abstract = {Outsourcing The Office M.J. Clarke},

abstract = {Convergent ethnicity and the neo-platoon show: recombining difference in the postnetwork era Vincent Brook},

abstract = {Translating telenovelas in a neo-network era: finding an online home for MyNetwork soaps Katynka Z. Martínez},

abstract = {The reign of the "Mothership": transmedia's past, present, and possible futures Henry Jenkins.},

abstract = {Authorship up for grabs: decentralized labor, licensing, and the management of collaborative creativity Derek Johnson},

address = { New Brunswick, NJ [u.a.] },

url = { http://slubdd.de/katalog?TN_libero_mab2 }