@book {TN_libero_mab21453566,
author = { Chan-Olmsted, Sylvia M. },
title = { Competitive strategy for media firms strategic and brand management in changing media markets },
publisher = {Erlbaum},
isbn = {0805848126},
isbn = {9780805848120},
year = {2006},
abstract = {Includes bibliographical references and index},
booktitle = {LEA's communication series},
address = { Mahwah, NJ [u.a.] },
url = { http://slubdd.de/katalog?TN_libero_mab21453566 }
}
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