TY - BOOK
AU - Reich, Allen Z.
TI - Marketing management for the hospitality industry a strategic approach
PB - Wiley
SN - 0471310123
KW - Hospitality industry Marketing
KW - Gastgewerbe
KW - Marketingmanagement
PY - 1997
N2 - Bibliography: p515-522. - Includes index
CY - New York, NY
UR - http://slubdd.de/katalog?TN_libero_mab2
ER -
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