%0
Generic
%T
The impact of green marketing on collective behaviour
experimental evidence from the sports industry
%A Gionfriddo, Gianluca
%A Rizzi, Francesco
%A Daddi, Tiberio
%A Iraldo, Fabio
%@ 1099-0836
%K collective behaviour
%K experimental research
%K framing effects
%K green marketing
%K prospect theory
%K sports supporters
%K Aufsatz in Zeitschrift
%D 2023
%U http://slubdd.de/katalog?TN_libero_mab2