author = { Jacobson, Lisa },

title = { Raising consumers children and the American mass market in the early twentieth century },

publisher = {Columbia Univ. Press},

isbn = {0231113897},

isbn = {0231113889},

keywords = { Kinder , Verbraucher , Konsumentenverhalten , Marktsegmentierung , Marketing , Marketingmanagement , Werbung , Konsumgesellschaft , Child consumers United States History 20th century , Market segmentation United States History 20th century , Target marketing United States History 20th century , Advertising and children United States History 20th century , Graue Literatur , USA , Kind , Verbraucherverhalten , Sozialgeschichte 1900-1940 , Werbekonzeption },

year = {c 2004},

abstract = {Literaturverz},

booktitle = {Popular cultures, everyday lives},

address = { New York, [NY] [u.a.] },

url = { http://slubdd.de/katalog?TN_libero_mab2 }