TY - GEN
AU - Kelsey, Darren
AU - Yannopoulou, Natalia
AU - Whittle, Andrea
AU - Heath, Teresa
AU - Golossenko, Artyom
AU - Soares, Ana
TI - The (army) hero with a thousand faces a discourse-mythological approach to theorising archetypal blending in contemporary advertising
SN - 1741-301X
KW - advertising
KW - archetypes
KW - army
KW - discourse-mythological analysis
KW - hero
KW - Jung
KW - military
KW - Aufsatz in Zeitschrift
PY - 2023
UR - http://slubdd.de/katalog?TN_libero_mab2
ER -
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