TY - GEN
AU - Nyagadza, Brighton
AU - Kadembo, Ernest M.
AU - Makasi, Africa
TI - Exploring internal stakeholders' emotional attachment & corporate brand perceptions through corporate storytelling for branding
PB - Taylor & Francis
SN - 2331-1975
KW - M3
KW - listed companies
KW - internal stakeholders
KW - Zimbabwe
KW - corporate storytelling for branding
KW - emotional attachment
KW - perceptions
KW - M31
PY - 2020
N2 - Diese Datenquelle enthält auch Bestandsnachweise, die nicht zu einem Volltext führen.
UR - http://slubdd.de/katalog?TN_libero_mab2
ER -
Download citation