TY - GEN
AU - Wellbrock, Christian-Mathias
AU - Arango Kure, Maria
AU - Buschow, Christopher
TI - Competition and Media Performance: A Cross-National Analysis of Corporate Goals of Media Companies in 12 Countries
KW - Massenmedien
KW - Medienwirtschaft
KW - Journalismus
KW - Wettbewerb
KW - Leistungsfähigkeit
KW - öffentlich-rechtliche Einrichtung
KW - privater Rundfunk
KW - internationaler Vergleich
KW - media performance
KW - public service media
KW - fuzzy set qualitative comparative analysis
KW - fixed effects regression
PY - 2020
N2 - Veröffentlichungsversion
N2 - begutachtet (peer reviewed)
N2 - In: International Journal of Communication ; 14 (2020) ; 6154-6181
N2 - Despite digitization and platformization, mass media and established media companies still play a crucial role in the provision of journalistic content in democratic societies. Competition is one key driver of (media) company behavior and is considered to have an impact on the media’s performance. However, theory and empirical research are ambiguous about the relationship. The objective of this article is to empirically analyze the effect of competition on media performance in a cross-national context. We assessed media performance of media companies as the importance of journalistic goals within their stated corporate goal system. We conducted a content analysis of letters to the shareholders in annual reports of more than 50 media companies from 2000 to 2014 to operationalize journalistic goal importance. When employing a fixed effects regression analysis, as well as a fuzzy set qualitative comparative analysis, results suggest that competition has a positive effect on the importance of journalistic goals, while the existence of a strong public service media sector appears to have the effect of “crowding out” commercial media companies.
BT - Massenkommunikation (allgemein)
UR - http://slubdd.de/katalog?TN_libero_mab2
ER -
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