Skip to contents Resch, René Matthias [Author] ; Totzek, Dirk [Degree supervisor]; Schumann, Jan Hendrik [Degree supervisor] Three Essays on Brand Management in the Business-to-Business Context: Brand Identity, Brand Culture, and Brand Essence Books View online Schließen > Access https://d-nb.info/1279947616/34 kostenfrei Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Passau: Universität Passau, 2023 Hofmaier, Richard [Author] Marketing, Sales and Customer Management (MSC) : An Integrated Overall B2B Management Approach Books View online Schließen > Access Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Berlin; München [u.a.]: De Gruyter Oldenbourg, 2015 ; 2015 Published in: De Gruyter eBook-Paket Wirtschaftswissenschaften Lee, You-Cheong [Author] ; Belz, Christian [Degree supervisor]; Schmitz, Christian [Degree supervisor] Achieving cross-selling effectiveness in business-to-business markets Books View online Schließen > Access http://www1.unisg.ch/www/edis.nsf/SysLkpByIdentifier/4609/$FILE/dis4609.pdf Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. St. Gallen, [2017] Hasan, Sarim Mehtab [Author] Analysis of the impact of customer experience management among B2B companies in the construction industry : MBA Master's Thesis Books View online Schließen > Access https://nbn-resolving.org/urn:nbn:de:101:1-2023011813341252018721 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. München: Munich Business School, [2022] Published in: Munich Business School working paper ; 2022,4 Krause, Juliane [Author] Identitätsbasierte Markenführung im Investitionsgüterbereich : Management und Wirkungen von Marke-Kunde-Beziehungen Books View online Schließen > Access Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Wiesbaden: Springer Gabler, 2013 Published in: Innovatives Markenmanagement ; 43- SpringerLink ; Bücher- Springer eBook Collection
Resch, René Matthias [Author] ; Totzek, Dirk [Degree supervisor]; Schumann, Jan Hendrik [Degree supervisor] Three Essays on Brand Management in the Business-to-Business Context: Brand Identity, Brand Culture, and Brand Essence Books View online Schließen > Access https://d-nb.info/1279947616/34 kostenfrei Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Passau: Universität Passau, 2023
Hofmaier, Richard [Author] Marketing, Sales and Customer Management (MSC) : An Integrated Overall B2B Management Approach Books View online Schließen > Access Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Berlin; München [u.a.]: De Gruyter Oldenbourg, 2015 ; 2015 Published in: De Gruyter eBook-Paket Wirtschaftswissenschaften
Lee, You-Cheong [Author] ; Belz, Christian [Degree supervisor]; Schmitz, Christian [Degree supervisor] Achieving cross-selling effectiveness in business-to-business markets Books View online Schließen > Access http://www1.unisg.ch/www/edis.nsf/SysLkpByIdentifier/4609/$FILE/dis4609.pdf Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. St. Gallen, [2017]
> Access http://www1.unisg.ch/www/edis.nsf/SysLkpByIdentifier/4609/$FILE/dis4609.pdf Show more show less
Hasan, Sarim Mehtab [Author] Analysis of the impact of customer experience management among B2B companies in the construction industry : MBA Master's Thesis Books View online Schließen > Access https://nbn-resolving.org/urn:nbn:de:101:1-2023011813341252018721 Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. München: Munich Business School, [2022] Published in: Munich Business School working paper ; 2022,4
Krause, Juliane [Author] Identitätsbasierte Markenführung im Investitionsgüterbereich : Management und Wirkungen von Marke-Kunde-Beziehungen Books View online Schließen > Access Full access (via DOI) Show more show less Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Wiesbaden: Springer Gabler, 2013 Published in: Innovatives Markenmanagement ; 43- SpringerLink ; Bücher- Springer eBook Collection
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