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  1. Indiani, Ni Luh Putu [Author]; Febriandari, Sagung Ningrat Shinta [Author]

    Key antecedents of consumer purchasing behaviour in emerging online retail market

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    2021

    Published in: Cogent business & management ; 8(2021), 1, Artikel-ID 1978370, Seite 1-17

  2. Febriyantoro, Mohamad Trio [Author]; Mulyadi, Tirta [Author]; Hendrayani, Eka [Author]; Kadir, Rifadli D. [Author]; Kraugusteeliana, Kraugusteeliana [Author]; Farida Qoriani, Hersa [Author]; Fageh, Achmad [Author]

    The role of perception of digital celebrities on live stream shopping intention through social interaction in Indonesia

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    2024

    Published in: Cogent business & management ; 11(2024), 1, Artikel-ID 2336637, Seite 1-15

  3. Overgoor, Gijs [Author]; Yildirim, Gokhan [Author]; Bart, Yakov [Author]; Pauwels, Koen [Author]

    From Representation to Reception : Evaluating the Impact of Diversity in TV Advertising on Consumer Purchase Intention

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    [S.l.]: SSRN, [2023]

    Published in: Northeastern U. D’Amore-McKim School of Business Research Paper ; No. 4471248

  4. Mejía-Delgado, Oscar [Author]; Paredes, Mario R. [Author]

    The role of trust in purchase intentions in collaborative consumption in emerging economies : a Colombian perspective

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    2023

    Published in: Cogent business & management ; 10(2023), 3, Artikel-ID 2287789, Seite 1-16