@misc
{TN_libero_mab2,
author = {
Keane, Marta
},
title = {
Foreign retailers' localisation attempts to the domestic market
the influence of consumer ethnocentrism, local CSR activities and perceived brand localness on consumer behaviour at foreign retailers
},
publisher = {},
keywords = {
Globalisierung
,
Nationalkultur
,
Corporate Social Responsibility
,
Konsumentenverhalten
,
Lebensmitteleinzelhandel
,
Deutschland
,
Schweiz
,
Großbritannien
,
Hochschulschrift
},
year = {2017},
address = {
Fribourg, Switzerland
},
url = {
http://slubdd.de/katalog?TN_libero_mab2
}
}