author = { Huttelmaier, Hannes AND Voeth, Markus AND Herbst, Uta },

title = { Bye bye group buying? An economic analysis of group buying as a marketing tool },

publisher = {},

isbn = {9789897320040},

keywords = { Konferenzschrift },

year = {2012},

address = { },

url = { http://slubdd.de/katalog?TN_libero_mab2 }