@book {TN_libero_mab2,
author = { Bradley, Frank },
title = { International marketing strategy },
edition = { 5. ed. } ,
publisher = {Financial Times Prentice Hall},
isbn = {0273686887},
keywords = { Export marketing Management , Internationales Marketing },
year = {2005},
address = { Harlow },
url = { http://slubdd.de/katalog?TN_libero_mab2 }
}
Download citation