author = { Nhu Ty Nguyen },

title = { The influence of celebrity endorsement on young Vietnamese consumers' purchasing intention },

publisher = {},

isbn = {2288-4645},

keywords = { Celebrity Endorsement , Brand Perception , Purchase Intention , Multiple Endorsements , Aufsatz in Zeitschrift },

year = {2021},

address = { },

url = { http://slubdd.de/katalog?TN_libero_mab2 }