author = { Tom Dieck, M. Claudia AND Han, Dai-in Danny },

title = { The role of immersive technology in Customer Experience Management },

publisher = {Informa UK Limited},

isbn = {1069-6679},

isbn = {1944-7175},

year = {2022},

url = { http://slubdd.de/katalog?TN_libero_mab2 }