author = { Thai, Nguyen Viet AND Trang, Bui Thi Quynh AND Quy, Nguyen Le Dinh AND Huong, Nguyen Thi Quynh AND Huyen, Vu Thi Thu },

title = { Factors affecting the successful implementation of customer relationship management in 3-to-5-star hotels in Viet Nam },

publisher = {Informa UK Limited},

isbn = {2331-1886},

keywords = { General Social Sciences },

year = {2024},

url = { http://slubdd.de/katalog?TN_libero_mab2 }