author = { Altinay, Levent },

title = { Implementing international franchising: the role of intrapreneurship },

publisher = {Emerald},

isbn = {0956-4233},

keywords = { Management of Technology and Innovation , Strategy and Management , General Business, Management and Accounting },

year = {2004},

url = { http://slubdd.de/katalog?TN_libero_mab2 }