@misc {TN_libero_mab2,
author
=
{
Crespi, John M.
}
,
title
=
{
Generic Advertising and Product Differentiation Revisited
}
,
publisher
=
{
Walter de Gruyter GmbH
}
,
isbn
=
{
1542-0485
}
,
year
=
{
2007
}
,
url
=
{
http://slubdd.de/katalog?TN_libero_mab2
}
}
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