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  1. Bayraktar, Ahmet [Editor]; Uslay, Can [Editor]

    Global place branding campaigns across cities, regions, and nations

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    Hershey, Pennsylvania: IGI Global, [2017]

    Published in: Advances in hospitality, tourism, and the services industry (AHTSI) book series

  2. Nautiyal, Rajesh [Author]; Shahee, Ismail [Author] ; CAB International

    World’s first destination loyalty programme – will it work? : The purpose of the case study is twofold: first, to propose a framework that can be useful to assess destination loyalty programmes; and second, to test the proposed framework empirically

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    [Wallingford]: CABI in association with team, [2022]

  3. Muskat, Birgit [Author]; Reichenberger, Ina [Author]; Muskat, Matthias [Author]; Algner, Anna-Elisabeth [Author] ; CAB International

    Sustainable tourism development - the mountaineering village initiative : the European Mountaineering Village Initiative is an example of sustainable destination planning that connects locals and guests through authentic experiences

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    [Wallingford]: CABI in association with team, [2022]