%0 Generic
%T Digital content marketing creating value in practice
%A Krowinska, Agata
%A Backhaus, Christof
%A Becker, Benjamin
%7 First Edition.
%I Routledge
%@ 9781003346500
%@ 1003346502
%@ 9781000987539
%@ 1000987531
%@ 9781000987553
%@ 1000987558
%K Internet marketing
%K Strategic planning
%K Value added
%K Marketing sur Internet
%K Planification stratégique
%K Valeur ajoutée
%K BUSINESS & ECONOMICS / General
%K BUSINESS & ECONOMICS / Management Science
%K BUSINESS & ECONOMICS / Marketing / General
%D 2024
%X Includes bibliographical references and index. - Description based upon online resource; title from PDF title page (viewed January 7th, 2024)
%C Routledge
%C Abingdon
%U https://katalog.slub-dresden.de/en/?cHash=d436d54d7a76fc6fe03d5b8c85ebf4cf&tx_find_find%5Baction%5D=citation&tx_find_find%5Bcontroller%5D=Search&tx_find_find%5Bid%5D=0-1887280774&tx_find_find%5Btype%5D=endnote
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