%0 Book
%T The loyalty effect the hidden force behind growth, profits, and lasting value
%A Reichheld, Frederick F.
%A Teal, Thomas
%I Harvard Business School Press
%@ 0875844480
%K Customer relations
%K Consumer satisfaction
%K Job satisfaction
%K Labor productivity
%K Loyalty
%K Kundendienst
%K Arbeitszufriedenheit
%K Loyalität
%D 1996
%X Dt. Ausg u.d.T.: Reichheld, Frederick F.: Der Loyalitäts-Effekt
%C Harvard Business School Press
%C Boston, Mass.
%U http://slubdd.de/katalog?TN_libero_mab2
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