@misc
{TN_libero_mab2,
author = {
Brockhoff, Klaus
AND
Rao, Vithala R.
},
title = {
Issues in predicting the demand for a new technological product
},
publisher = {},
keywords = {
Innovation
,
Theorie
,
Arbeitspapier
,
Graue Literatur
},
year = {1991},
booktitle = {Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel ; no. 270},
address = {
Kiel
},
url = {
http://slubdd.de/katalog?TN_libero_mab2
}
}