TY - GEN
AU - Hien Thi Ngoc Huynh
AU - Hoa Doan Xuan Trieu
AU - Phuong Van Nguyen
AU - Tue Gia Tran
AU - Long Nguyen Hai Lam
TI - Explicating brand equity in the information technology sector in Vietnam
SN - 2076-3387
KW - brand equity
KW - dynamic capability
KW - innovation capability
KW - IT industry
KW - networking capability
KW - Aufsatz in Zeitschrift
PY - 2021
UR - http://slubdd.de/katalog?TN_libero_mab2
ER -
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