Skip to contents Lambrecht, Anja [Author] ; Tucker, Catherine E. [Other] Apparent Algorithmic Discrimination and Real-Time Algorithmic Learning Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2020] Lambrecht, Anja [Author] ; Tucker, Catherine E. [Other]; Zhang, Xu [Other] TV Advertising and Online Sales : The Role of Inter-Temporal Substitution Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2020] Lambrecht, Anja [Author] ; Tucker, Catherine E. [Other] Tensile Promotions in Display Advertising Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2017] Lambrecht, Anja [Author] ; Tucker, Catherine E. [Other] Can Big Data Protect a Firm from Competition? Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2015] Lambrecht, Anja [Author] ; Goldfarb, Avi [Other]; Bonatti, Alessandro [Other]; Ghose, Anindya [Other]; Goldstein, Daniel G. [Other]; Lewis, Randall A. [Other]; Rao, Anita [Other]; Sahni, Navdeep S. [Other]; Yao, Song [Other] How Do Firms Make Money Selling Digital Goods Online? Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2014] Published in: Rotman School of Management Working Paper ; No. 2363658 Lambrecht, Anja [Author] ; Seim, Katja [Other]; Skiera, Bernd [Other] Does Uncertainty Matter? Consumer Behaviour Under Three-Part Tariffs Books View online Schließen > Access ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2011] Lambrecht, Anja [Author] ; Tucker, Catherine E. [Other] Paying with Money or with Effort : Pricing When Customers Anticipate Hassle Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2011] Liu, Yongdong [Author] ; Lambrecht, Anja [Other]; Deng, Yiting [Other] Price Promotions and Online Product Evaluations Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2020] Deng, Yiting [Author] ; Lambrecht, Anja [Other]; Liu, Yongdong [Other] Spillover Effects and Freemium Strategy in the Mobile App Market Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2020] Published in: Management Science Vana, Prasad [Author]; Lambrecht, Anja [Author] The Role of Ranking Algorithms in Crowdfunding Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2022] Published in: Tuck School of Business Working Paper ; No. 4132785 Vana, Prasad [Author]; Lambrecht, Anja [Author] Online reviews : star ratings, position effects and purchase likelihood Books View online Schließen > Access ... to E-book via DOI (Volltext ; freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [Hanover, NH]: [Tuck School of Business at Dartmouth], 8 May 2018 Published in: Amos Tuck School of Business Administration: Tuck School of Business working paper ; 3108086 Lambrecht, Anja [Author]; Misra, Kanishka [Author] Fee or Free : When Should Firms Charge for Online Content? Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2015 Lambrecht, Anja [Author]; Skiera, Bernd [Author] Paying Too Much and Being Happy About it : Existence, Causes and Consequences of Tariff-Choice Biases Books View online Schließen > Access ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2008 Ahmadi, Iman [Author] ; Skiera, Bernd [Other]; Lambrecht, Anja [Other]; Heubrandner, Florian [Other] Time Preferences and the Pricing of Complementary Durables and Consumables Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2018] Lambrecht, Anja [Author]; Tucker, Catherine E. [Author] When does Retargeting Work? Information Specificity in Online Advertising Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2013 Lambrecht, Anja [Author]; Tucker, Catherine [Author]; Zhang, Xu [Author] TV advertising and online sales : a case study of intertemporal substitution effects for an online travel platform Articles View online Schließen > Access ... to article via SAGE journals (freely accessible) ... to article via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2024 Published in: Journal of marketing research ; 61(2024), 2 vom: Apr., Seite 248-270 Goli, Ali [Author]; Lambrecht, Anja [Author]; Yoganarasimhan, Hema [Author] A Bias Correction Approach for Interference in Ranking Experiments Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2022] Bairathi, Mimansa [Author]; Zhang, Xu [Author]; Lambrecht, Anja [Author] The Value of Platform Endorsement Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2022 Lambrecht, Anja [Author]; Tucker, Catherine E. [Author]; Wiertz, Caroline [Author] Advertising to Early Trend Propagators : Evidence from Twitter Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2017 Ascarza, Eva [Author]; Lambrecht, Anja [Author]; Vilcassim, Naufel J. [Author] When Talk is 'Free' : The Effect of Tariff Structure on Usage under Two- and Three-Part Tariffs Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2017
Lambrecht, Anja [Author] ; Tucker, Catherine E. [Other] Apparent Algorithmic Discrimination and Real-Time Algorithmic Learning Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2020]
Lambrecht, Anja [Author] ; Tucker, Catherine E. [Other]; Zhang, Xu [Other] TV Advertising and Online Sales : The Role of Inter-Temporal Substitution Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2020]
Lambrecht, Anja [Author] ; Tucker, Catherine E. [Other] Tensile Promotions in Display Advertising Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2017]
Lambrecht, Anja [Author] ; Tucker, Catherine E. [Other] Can Big Data Protect a Firm from Competition? Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2015]
Lambrecht, Anja [Author] ; Goldfarb, Avi [Other]; Bonatti, Alessandro [Other]; Ghose, Anindya [Other]; Goldstein, Daniel G. [Other]; Lewis, Randall A. [Other]; Rao, Anita [Other]; Sahni, Navdeep S. [Other]; Yao, Song [Other] How Do Firms Make Money Selling Digital Goods Online? Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2014] Published in: Rotman School of Management Working Paper ; No. 2363658
Lambrecht, Anja [Author] ; Seim, Katja [Other]; Skiera, Bernd [Other] Does Uncertainty Matter? Consumer Behaviour Under Three-Part Tariffs Books View online Schließen > Access ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2011]
Lambrecht, Anja [Author] ; Tucker, Catherine E. [Other] Paying with Money or with Effort : Pricing When Customers Anticipate Hassle Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2011]
Liu, Yongdong [Author] ; Lambrecht, Anja [Other]; Deng, Yiting [Other] Price Promotions and Online Product Evaluations Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2020]
Deng, Yiting [Author] ; Lambrecht, Anja [Other]; Liu, Yongdong [Other] Spillover Effects and Freemium Strategy in the Mobile App Market Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2020] Published in: Management Science
Vana, Prasad [Author]; Lambrecht, Anja [Author] The Role of Ranking Algorithms in Crowdfunding Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2022] Published in: Tuck School of Business Working Paper ; No. 4132785
Vana, Prasad [Author]; Lambrecht, Anja [Author] Online reviews : star ratings, position effects and purchase likelihood Books View online Schließen > Access ... to E-book via DOI (Volltext ; freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [Hanover, NH]: [Tuck School of Business at Dartmouth], 8 May 2018 Published in: Amos Tuck School of Business Administration: Tuck School of Business working paper ; 3108086
Lambrecht, Anja [Author]; Misra, Kanishka [Author] Fee or Free : When Should Firms Charge for Online Content? Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2015
Lambrecht, Anja [Author]; Skiera, Bernd [Author] Paying Too Much and Being Happy About it : Existence, Causes and Consequences of Tariff-Choice Biases Books View online Schließen > Access ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2008
Ahmadi, Iman [Author] ; Skiera, Bernd [Other]; Lambrecht, Anja [Other]; Heubrandner, Florian [Other] Time Preferences and the Pricing of Complementary Durables and Consumables Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2018]
Lambrecht, Anja [Author]; Tucker, Catherine E. [Author] When does Retargeting Work? Information Specificity in Online Advertising Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2013
Lambrecht, Anja [Author]; Tucker, Catherine [Author]; Zhang, Xu [Author] TV advertising and online sales : a case study of intertemporal substitution effects for an online travel platform Articles View online Schließen > Access ... to article via SAGE journals (freely accessible) ... to article via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2024 Published in: Journal of marketing research ; 61(2024), 2 vom: Apr., Seite 248-270
> Access ... to article via SAGE journals (freely accessible) ... to article via DOI (freely accessible)
Goli, Ali [Author]; Lambrecht, Anja [Author]; Yoganarasimhan, Hema [Author] A Bias Correction Approach for Interference in Ranking Experiments Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, [2022]
Bairathi, Mimansa [Author]; Zhang, Xu [Author]; Lambrecht, Anja [Author] The Value of Platform Endorsement Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2022
Lambrecht, Anja [Author]; Tucker, Catherine E. [Author]; Wiertz, Caroline [Author] Advertising to Early Trend Propagators : Evidence from Twitter Books View online Schließen > Access ... to E-book (freely accessible) ... to E-book via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2017
Ascarza, Eva [Author]; Lambrecht, Anja [Author]; Vilcassim, Naufel J. [Author] When Talk is 'Free' : The Effect of Tariff Structure on Usage under Two- and Three-Part Tariffs Books View online Schließen > Access ... to E-book via DOI (freely accessible) ... to E-book (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. [S.l.]: SSRN, 2017
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