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  1. Narayan, Vishal [Author] ; Rao, Vithala R. [Other]; Sudhir, K. [Other]

    Early Adoption of Modern Grocery Retail in an Emerging Market : Evidence from India

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    [S.l.]: SSRN, [2015]

    Published in: Johnson School Research Paper Series ; No. 27-2012

  2. Fowdur, Lona [Author] ; Kadiyali, Vrinda [Other]; Narayan, Vishal [Other]

    The Impact of Emotional Product Attributes on Consumer Demand : An Application to the U.S. Motion Picture Industry

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    [S.l.]: SSRN, [2009]

    Published in: Johnson School Research Paper Series ; No. #22-09