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  1. Schulze, Birgit [Author]; Wocken, Christian [Author]; Spiller, Achim [Author]

    (Dis)loyalty in the German dairy industry : a supplier relationship management view ; empirical evidence and management implications

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    Göttingen: Univ., Dep. für Agrarökonomie und Rurale Entwicklung, 2008

    Published in: Georg-August-Universität Göttingen: Diskussionspapiere / Department für Agrarökonomie und Rurale Entwicklung ; 2008006