> Multivolume work
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2:
Encyclopedia of advertising 2 F - O Eds.: John McDonough
New York: Dearborn, 2003
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1:
Encyclopedia of advertising 1 A - E Eds.: John McDonough
New York: Dearborn, 2003
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3:
Encyclopedia of advertising 3 P - Z Eds.: John McDonough
New York: Dearborn, 2003