Media type: Book; Conference Proceedings Title: Seminar on Media Research Meets the Future : how new challenges promote new media uses and media research, Lisbon (Portugal) 2nd-4th April 1992 Contains: 20 Beitr. Corporation: European Society for Opinion and Marketing Research Event: Seminar on Media Research Meets the Future imprint: Amsterdam, Netherlands: ESOMAR, [1992] Extent: V, 324 S; Ill; 23 cm Language: English ISBN: 9283111842 RVK notation: AP 12350 : Kommunikationsforschung Keywords: 02.04.1992 ; Werbung ; Mass media ; Planning ; Congresses ; Research ; Konferenzschrift Origination: Footnote: Literaturangaben