Media type: Book Title: Leveraging knowledge in global key account management : findings from a benchlearning group project in the industry Contributor: Arnold, Martin Patrick [Author]; Belz, Christian [Author]; Senn, Christoph [Author]; Arnold, Martin P. [Other] imprint: St. Gallen: Verl. THEXIS, 2001 Published in: Thexis / Fachbericht für Marketing ; 200101 Extent: VII, 74 S; graph. Darst Language: English ISBN: 3908545609 RVK notation: QP 600 : Allgemeines QP 624 : Produkt- und Sortimentsgestaltung Keywords: Kundengruppenmanagement > Internationales Management > Wissensmanagement Origination: Footnote: Literaturverz. S. 61 - 66
Departmental Library DrePunct – open access area Shelf-mark: QP 600 I59 F1-2001.1 Item ID: 30813395 Status: Loanable