Media type: E-Article Title: Consumer Naivete and Competitive Add-On Pricing on Platforms Contributor: Ghosh, Meenakshi Published: Elsevier BV, 2022 Published in: SSRN Electronic Journal (2022) Language: English DOI: 10.2139/ssrn.4230181 ISSN: 1556-5068 Keywords: Pharmacology (medical) Origination: Footnote: