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Rudnick, Allison [Verfasser:in von ergänzendem Text] ; Greenhill, Jennifer A. [Verfasser:in von ergänzendem Text] ; Mustalish, Rachel [Verfasser:in von ergänzendem Text] ; Vittoria, Shannon [Verfasser:in von ergänzendem Text] ; Lauder, Leonard A. [Sammler:in] ; Metropolitan Museum of Art [Gastgebende Institution]

The art of the literary poster

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  • Medientyp: Buch; unbewegtes Bild; Ausstellungskatalog; Bildband
  • Titel: The art of the literary poster : the Leonard A. Lauder Collection
  • Enthält: Preface / / Leonard A. Lauder
    The literay poster : a beacon of modernity / / Allison Rudnick
    By women, for women : American art posters of the 1890s / / Shannon Vittoria
    Poster pyrotechnics : advertising psychology and the foundations of modern marketing / / Jennifer A. Greenhill
    A complex art : techniques for a new poster aesthetic / / Rachel Mustalish
  • Beteiligte: Rudnick, Allison [Verfasser:in von ergänzendem Text] ; Greenhill, Jennifer A. [Verfasser:in von ergänzendem Text] ; Mustalish, Rachel [Verfasser:in von ergänzendem Text] ; Vittoria, Shannon [Verfasser:in von ergänzendem Text] ; Lauder, Leonard A. [Sammler:in]
  • Körperschaft: Metropolitan Museum of Art [Gastgebende Institution, Herausgebendes Organ]
  • Erschienen: New York: The Metropolitan Museum of Art, [2024]
  • Umfang: 247 Seiten
  • Sprache: Englisch
  • ISBN: 9781588397744
  • RVK-Notation: LH 29912 : Privatsammlungen
    LH 71250 : Werbegrafik, Gebrauchsgrafik
    LH 71670 : 19. Jahrhundert
  • Schlagwörter: Sammlung > Plakat > Buch > Verlag > Geschichte 1894-1897
  • Entstehung:
  • Anmerkungen: "This catalogue is published in conjunction with The Art of the Literary Poster: Works from the Leonard A. Lauder Collection, on view at The Metropolitan Museum of Art, New York, from March 7 through June 11, 2024."--Colophon
  • Beschreibung: "During the 1890s, a new type of poster emerged in the United States, one that more closely resembled a work of art than an advertisement. Thanks to recent advancements in printing techniques, artists could create colorful, inventive compositions that seamlessly integrated text and images. Recognizing the broad appeal of this novel art form, the publishing industry began commissioning sophisticated placards to advertise magazines, journals, books, and other types of literature. Though short-lived, the so-called literary poster had a lasting impact on illustration, graphic design, and marketing in the United States. This exhibition will present more than 40 highlights from The Met’s outstanding collection of literary posters, developed over four decades through the vision and support of Leonard A. Lauder. With a focus on innovations in style and technique, it will feature works by the leading American poster artists of the day, including Will H. Bradley, Joseph Christian Leyendecker, Edward Penfield, and Ethel Reed."

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Zentralbibliothek – Freihand

Signatur: LH 29912 L368
Barcode: 35165091
  • Status: Ausleihbar