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Kim, Jung-Rae [Author]

Does marketing self-efficacy stimulate new firm formation? Empirical evidence from Korea

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Seoul: People & Global Business Association (P&GBA), 2019
Kim, Jung-Rae [Author]

Jumping the hurdles in making new venture : the mediating role of marketing self-efficacy in start-up intention

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2023

Published in: Global business and finance review ; 28(2023), 4 vom: Aug., Seite 51-61
Li, Yiping [Author]; Kronrod, Ann [Author]

Adding Color for the Greater Good : The Signaling Effect of Color Saturation in Pro-Social Marketing Images

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[S.l.]: SSRN, 2022
Santoso, Adhi Setyo [Author]; Haryanto, Jony Oktavian [Author]; Widyanto, Hanif Adinugroho [Author]; Suryanto, Hari [Author]; Rosmawati, Lina [Author]

Are entrepreneurs born or made? : a look at entrepreneurial marketing education within vocational high school

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2021

Published in: ASEAN marketing journal ; 13(2021), 1, Seite 1-13
Skapinaki, Athina [Author]; Salamoura, Maria [Author]

Investigating primary school quality using teachers’ self-efficacy and satisfaction

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Thessaloniki: International Hellenic University, 2020
Cochran, Sara L. [Author]; Coughlan, Anne T. [Author]; Crittenden, Victoria Lynn [Author]; Crittenden, William F. [Author]; Ferrell, Linda K. [Author]; Luce, W. Alan [Author]; Peterson, Robert A. [Author]

Direct selling : a global and social business model - [First edition]

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New York, New York: Business Expert Press, 2021

Published in: Selling and sales force management collection
Alyahya, Mansour Abdullah [Author]; Mohamed, Elsayed [Author]; Akamavi, Raphaël [Author]; Elshaer, Ibrahim A. [Author]; Azzaz, Alaa M. S. [Author]

Can cognitive capital sustain customer satisfaction? : the mediating effects of employee self-efficacy

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2020

Published in: Journal of open innovation ; 6(2020), 4/191 vom: Dez., Seite 1-29
Gallin, Steffie; Balbo, Laurie; Lichtlé, Marie-Christine

Promoting dietary self-efficacy through social support: An application to online weight-loss communities

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SAGE Publications, 2024

Published in: Recherche et Applications en Marketing (English Edition), 39 (2024) 1, Seite 8-35
Bohn, James

Analysis of Self-Efficacy as a Contributor to Customer and Managerial Perceptions in Customer Service Rep Performance

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The Haworth Press, 1998

Published in: Journal of Customer Service in Marketing & Management, 5 (1998) 2, Seite 71-87
Oh, Jeeyun; Jin, Eunjoo

Interactivity Benefits Low Self-Efficacy Smokers More: The Combinatory Effects of Interactivity and Self-Efficacy on Defensive Response and Quitting Intention

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Informa UK Limited, 2018

Published in: Journal of Interactive Advertising, 18 (2018) 2, Seite 110-124
Skapinaki, Athina [Author]; Salamoura, Maria [Author]

Investigating primary school quality using teachers' self-efficacy and satisfaction

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2020
Ryerson, Annette

Pharmaceutical sales performance : A proposed study measuring behavioral aspects of self‐efficacy as compared to general self‐efficacy : A proposed study measuring behavioral aspects of self‐efficacy as compared to general self‐efficacy

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Emerald, 2008

Published in: International Journal of Pharmaceutical and Healthcare Marketing, 2 (2008) 3, Seite 181-194
Arroyo, Barbara; Tillinghast, Diana Stover

Information Needs and Self-Efficacy: Internet Use by Women with Breast Cancer

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SAGE Publications, 2009

Published in: Social Marketing Quarterly, 15 (2009) 1_suppl, Seite 102-117
Hu, Jing; Huhmann, Bruce A.; Hyman, Michael R.

The Relationship between task complexity and information search: The role of self‐efficacy

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Wiley, 2007

Published in: Psychology & Marketing, 24 (2007) 3, Seite 253-270
Gabler, Joanna; Kropp, Fredric; Silvera, David H.; Lavack, Anne M.

The Role of Attitudes and Self-Efficacy in Predicting Condom Use and Purchase Intentions

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Informa UK Limited, 2004

Published in: Health Marketing Quarterly, 21 (2004) 3, Seite 63-78
Phua, Joe

Participation in electronic cigarette-related social media communities: Effects on attitudes toward quitting, self-efficacy, and intention to quit

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Informa UK Limited, 2019

Published in: Health Marketing Quarterly, 36 (2019) 4, Seite 322-336
Chiu, Yen-Ting Helena; Nguyen, Dung Minh; Hofer, Katharina Maria

Self-recovery after self-service technology failures: do motivations and self-efficacy matter?

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Emerald, 2023

Published in: International Journal of Retail & Distribution Management, 51 (2023) 9/10, Seite 1195-1212
Lang, Chunmin; Liu, Chuanlan

Fashion entrepreneurial self-efficacy: development and validation of a domain-specific scale

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Emerald, 2023

Published in: Journal of Fashion Marketing and Management: An International Journal, 27 (2023) 1, Seite 118-137
Executive summary of “Self-efficacy as an antecedent of cognition and affect in technology acceptance”

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Emerald, 2014

Published in: Journal of Consumer Marketing, 31 (2014) 3
Executive summary of “Privacy concern and online transactions: the impact of internet self-efficacy and internet involvement

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Emerald, 2014

Published in: Journal of Consumer Marketing, 31 (2014) 2

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