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Klimmt, Christoph [Author]

Das Elaboration-Likelihood-Modell - [1. Aufl.]

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Baden-Baden: Nomos-Verl.-Ges., 2011

Published in: Konzepte ; 5
Klimmt, Christoph [Author]; Rosset, Magdalena [Author]

Das Elaboration-Likelihood-Modell - [2., überarbeitete Auflage]

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Baden-Baden: Nomos, 2020

Published in: Konzepte ; 5.2020
Dwivedi, Yogesh K. [Author]; Balakrishnan, Janarthanan [Author]; Baabdullah, Abdullah Mohammed [Author]; Das, Ronnie [Author]

Do chatbots establish "humanness" in the customer purchase journey? : an investigation through explanatory sequential design

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2023

Published in: Psychology & marketing ; 40(2023), 11 vom: Nov., Seite 2244-2271
Tomczak, Tobias [Author]

Encouraging citizens to share their personal information : a prerequisite for successful smart government

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http://www.alexandria.unisg.ch/264351/1/Dis5156.pdf

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St. Gallen, [2021]
Daradkeh, Mohammad [Author]

The relationship between persuasion cues and idea adoption in virtual crowdsourcing communities : evidence from a business analytics community

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https://www.igi-global.com/gateway/article/full-text-pdf/291708

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2022

Published in: International journal of knowledge management ; 18(2022), 1, Seite 1-34
El Hedhli, Kamel [Author]; Zourrig, Haithem [Author]

Dual routes or a one-way to persuasion? : the elaboration likelihood model versus the unimodel

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2023

Published in: Journal of marketing communications ; 29(2023), 5, Seite 433-454
Surjadi, Calvin Cliff; Teofilus, Teofilus; Gosal, Gladys Greselda; Setiobudi, Auditia; Mudzakkir, Mohammad Fakhruddin

ELM (Elaboration Likelihood Model) paradigm in snack SMEs: Experimental study

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Universitas PGRI Kanjuruhan Malang, 2023

Published in: Jurnal Ekonomi Modernisasi
Srivastava, Mukta; Saini, Gordhan K.

A bibliometric analysis of the elaboration likelihood model (ELM)

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Emerald, 2022

Published in: Journal of Consumer Marketing
Perbawaningsih, Yudi

Menyoal Elaboration Likelihood Model (ELM) dan Teori Retorika

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Universitas Atma Jaya Yogyakarta, 2012

Published in: Jurnal ILMU KOMUNIKASI
KAROLINE, Rince; SUNARTO, Sunarto; JAMALULLAI, Jamalullail; ARIANI, Nafiah

Elaboration Likelihood Model (ELM) As Interpersonal Communication in Persuading Consumers in the Era of Disruption

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PT Keberlanjutan Strategis Indonesia, 2023

Published in: International Journal of Environmental, Sustainability, and Social Science
Lam, Chervin; Huang, Zhongwei; Shen, Liang

Infographics and the Elaboration Likelihood Model (ELM): Differences between Visual and Textual Health Messages

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Informa UK Limited, 2022

Published in: Journal of Health Communication
Meng, Bo; Choi, Kyuhwan

Tourists’ intention to use location-based services (LBS) : Converging the theory of planned behavior (TPB) and the elaboration likelihood model (ELM) : Converging the theory of planned behavior (TPB) and the elaboration likelihood model (ELM)

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Emerald, 2019

Published in: International Journal of Contemporary Hospitality Management
DURMAZ, Gulbin; SUHER, Hasan Kemal; BIR, Cisil Sohodol

Elaboration Likelihood Model (ELM) In Print Advertisements: A Content Analysis of Advertisements Which Is Positioned In Special and General Interest Magazines

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Journal of Yasar University, 2015

Published in: Journal of Yaşar University
León Sáez de Ybarra, José Luis

Validez y extensiones del modelo de la probabilidad de elaboración (ELM). Para una teoría persuasiva de campo en publicidad Validity and extensions of the Model Elaboration Likelihood (ELM). Towards a field theory in persuasive advertising

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Universitat Jaume I, 2014

Published in: adComunica

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