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Sela, Aner [Author] ; Simonson, Itamar [Other]

The Feeling of Preference : Preference Expression in the Absence of Preferences

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[S.l.]: SSRN, [2019]
Simonson, Itamar [Author] ; Sela, Aner [Other]; Sood, Sanjay [Other]

Preference-Construction Habits : The Case of Extremeness Avoidance

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[S.l.]: SSRN, [2019]
Simonson, Itamar [Author]

Mission Accomplished : What's Next for Consumer BDT-JDM Researchers?

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https://ssrn.com/abstract=2399235

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[S.l.]: SSRN, 2017

Published in: Stanford University Graduate School of Business Research Paper ; No. 14-05
Simonson, Itamar [Author] ; Rosen, Emanuel [Contributor]

Absolute value : what really influences customers in the age of (nearly) perfect information - [First edition.]

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New York, NY: Harper Business, [2014]
Simonson, Itamar [Author]

Vices and virtues of misguided replications : the case of asymmetric dominance

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Stanford, CA: Stanford Graduate School of Business, April 2014

Published in: Stanford University Graduate School of Business research paper ; 2014,013
Simonson, Itamar [Author] ; Sela, Aner [Other]

On the Heritability of Choice, Judgment, and 'Irrationality' : Genetic Effects on Prudence and Constructive Predispositions

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[S.l.]: SSRN, [2011]
Simonson, Itamar [Author]

Will I Like a 'Medium' Pillow? Another Look at Constructed and Inherent Preferences

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[S.l.]: SSRN, 2007
Simonson, Itamar [Author]

Determinants of Customers' Responses to Customized Offers : Conceptual Framework and Research Propositions

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[S.l.]: SSRN, 2004
Simonson, Itamar [Author]

In Defense of Consciousness : The Role of Conscious and Unconscious Inputs in Consumer Choice

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[S.l.]: SSRN, 2005
Sela, Aner [Author] ; Simonson, Itamar [Other]; Kivetz, Ran [Other]

Beating the Market : The Allure of Unintended Value

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[S.l.]: SSRN, [2017]
Berger, Jonah A. [Author] ; Draganska, Michaela [Other]; Simonson, Itamar [Other]

The Influence of Product Variety on Brand Perception and Choice

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https://ssrn.com/abstract=907115

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[S.l.]: SSRN, [2012]

Published in: Stanford University Graduate School of Business Research Paper ; No. 1938
Ofir, Chezy [Author]; Simonson, Itamar [Author]

The Effect of Stating Expectations on Customer Satisfaction and Shopping Experience

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[S.l.]: SSRN, 2005
Simonson, Itamar [Author]; Drolet, Aimee [Author]

Anchoring Effects on Consumers' Willingness-to-Pay and Willingness-to-Accept

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[S.l.]: SSRN, 2003
Dholakia, Utpal M. [Author]; Simonson, Itamar [Author]

The Effect of Explicit Reference Points on Consumer Choice and Online Bidding Behavior

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https://ssrn.com/abstract=465625

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[S.l.]: SSRN, 2004
Simonson, Itamar [Author]; Kramer, Thomas [Author]; Young, Maia J. [Author]

Effect Propensity : The Distribution of Switchers' Choices in the Reference State as a Determinant of the Direction of Effects on Choice

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[S.l.]: SSRN, 2020
Drolet, Aimee [Author]; Luce, Mary Frances [Author]; Simonson, Itamar [Author]

Does Load Lead to Decision Bias or are We Biased Against Load?

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[S.l.]: SSRN, 2008
Simonson, Itamar [Author]; Ofir, Chezy [Author]; Yoon, Song-Oh [Author]

Customer Compliance With Presumed Market Research Goals : Motivational Drivers of Negative Service Evaluations

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[S.l.]: SSRN, 2007

Published in: Stanford University Graduate School of Business Research Paper ; No. 1962
Fisman, Raymond J. [Author]; Iyengar, Sheena S. [Author]; Kamenica, Emir [Author]; Simonson, Itamar [Author]

Racial Preferences in Dating : Evidence from a Speed Dating Experiment

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[S.l.]: SSRN, 2011
Fisman, Raymond J. [Author]; Iyengar, Sheena S. [Author]; Kamenica, Emir [Author]; Simonson, Itamar [Author]

Searching for a Mate : Theory and Experimental Evidence

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[S.l.]: SSRN, 2011
Simonson, Itamar

The Real‐Time Cognitive Value of Eating Kale, Helping, and Doing Something Special: “Concurrent Experience Evaluation” (CEE), Its Drivers and Moderators, and Research Directions

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Wiley, 2020

Published in: Journal of Consumer Psychology

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