Skip to contents Aureliano-Silva, Leonardo; Strehlau, Suzane; Strehlau, Vivian The Relationship between Brand Attachment and Consumers' Emotional Well-Being Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2018 Published in: Journal of Relationship Marketing Levy, Shalom; Hino, Hayiel Emotional brand attachment: a factor in customer-bank relationships Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2016 Published in: International Journal of Bank Marketing Dunn, Lea; Hoegg, JoAndrea The Impact of Fear on Emotional Brand Attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Oxford University Press (OUP), 2014 Published in: Journal of Consumer Research Schmalz, Sebastian; Orth, Ulrich R. Brand Attachment and Consumer Emotional Response to Unethical Firm Behavior Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Wiley, 2012 Published in: Psychology & Marketing Orth, Ulrich R.; Limon, Yonca; Rose, Gregory Store-evoked affect, personalities, and consumer emotional attachments to brands Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Elsevier BV, 2010 Published in: Journal of Business Research Bian, Xuemei; Haque, Sadia Counterfeit versus original patronage: Do emotional brand attachment, brand involvement, and past experience matter? Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Springer Science and Business Media LLC, 2020 Published in: Journal of Brand Management Elia Ardyan; Heny Kurnianingsih; Ginanjar Rahmawan; Utomo Wibisono; Winata Winata ENHANCING BRAND EXPERIENCE ALONG WITH EMOTIONAL ATTACHMENT TOWARDS TRUST AND BRAND LOYALTY Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2016 Published in: Jurnal Manajemen dan Wirausaha Patwardhan, Hemant; Balasubramanian, Siva K. Brand romance: a complementary approach to explain emotional attachment toward brands Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2011 Published in: Journal of Product & Brand Management Malär, Lucia; Krohmer, Harley; Hoyer, Wayne D.; Nyffenegger, Bettina Emotional Brand Attachment and Brand Personality: The Relative Importance of the Actual and the Ideal Self Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. SAGE Publications, 2011 Published in: Journal of Marketing Ghorbanzadeh, Davood; Rahehagh, Atena Emotional brand attachment and brand love: the emotional bridges in the process of transition from satisfaction to loyalty Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2021 Published in: Rajagiri Management Journal Brandão, Amélia; Ramos, Áurea Silva ‘Your comments boost my value!’ – the mediator role of emotional brand attachment between brand equity and social media engagement Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2023 Published in: Journal of Marketing for Higher Education Liu, Han Impact of Knowledge Dissemination on Employee-Based Brand Equity: Mediating Role of Brand Identification and Emotional Attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Frontiers Media SA, 2022 Published in: Frontiers in Psychology Shahid, Shadma; Paul, Justin; Gilal, Faheem Gul; Ansari, Shiveen The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Wiley, 2022 Published in: Psychology & Marketing He, Hongwei; Zhu, Weichun; Gouran, Dennis; Kolo, Olivia Moral identity centrality and cause-related marketing : The moderating effects of brand social responsibility image and emotional brand attachment : The moderating effects of brand social responsibility image and emotional brand attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2016 Published in: European Journal of Marketing Kim, Jihyun; Joung, Hyun-Mee Psychological underpinnings of luxury brand goods repurchase intentions: Brand–self congruity, emotional attachment, and perceived level of investment made Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2016 Published in: Journal of Global Scholars of Marketing Science Khansa Zaman; Sajjad Nawaz Khan; Muhhamad Abbas; Amani AbdAlatti Effect of social media influencers on brand preferences through trust: Moderating role of emotional attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2024 Published in: Innovative Marketing Lecturer. Dalia Mohsen Jaber Alwani Employing popular culture elements in social media advertisements to enrich the emotional brand attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2024 Published in: Journal of Architecture Zhu, Tingting; Park, Sung Kyu Encouraging Brand Evangelism Through Failure Attribution and Recovery Justice: The Moderating Role of Emotional Attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Frontiers Media SA, 2022 Published in: Frontiers in Psychology Hafidza Gumelar Muksininna; Ririn Tri Ratnasari Persepsi Nilai Uang terhadap Niat Membeli Kosmetik Halal: Dimediasi Emotional Brand Attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Universitas Airlangga, 2022 Published in: Jurnal Ekonomi Syariah Teori dan Terapan Nyagadza, Brighton; Kadembo, Ernest M.; Makasi, Africa Exploring internal stakeholders’ emotional attachment & corporate brand perceptions through corporate storytelling for branding Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2020 Published in: Cogent Business & Management
Aureliano-Silva, Leonardo; Strehlau, Suzane; Strehlau, Vivian The Relationship between Brand Attachment and Consumers' Emotional Well-Being Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2018 Published in: Journal of Relationship Marketing
Levy, Shalom; Hino, Hayiel Emotional brand attachment: a factor in customer-bank relationships Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2016 Published in: International Journal of Bank Marketing
Dunn, Lea; Hoegg, JoAndrea The Impact of Fear on Emotional Brand Attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Oxford University Press (OUP), 2014 Published in: Journal of Consumer Research
Schmalz, Sebastian; Orth, Ulrich R. Brand Attachment and Consumer Emotional Response to Unethical Firm Behavior Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Wiley, 2012 Published in: Psychology & Marketing
Orth, Ulrich R.; Limon, Yonca; Rose, Gregory Store-evoked affect, personalities, and consumer emotional attachments to brands Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Elsevier BV, 2010 Published in: Journal of Business Research
Bian, Xuemei; Haque, Sadia Counterfeit versus original patronage: Do emotional brand attachment, brand involvement, and past experience matter? Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Springer Science and Business Media LLC, 2020 Published in: Journal of Brand Management
Elia Ardyan; Heny Kurnianingsih; Ginanjar Rahmawan; Utomo Wibisono; Winata Winata ENHANCING BRAND EXPERIENCE ALONG WITH EMOTIONAL ATTACHMENT TOWARDS TRUST AND BRAND LOYALTY Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2016 Published in: Jurnal Manajemen dan Wirausaha
Patwardhan, Hemant; Balasubramanian, Siva K. Brand romance: a complementary approach to explain emotional attachment toward brands Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2011 Published in: Journal of Product & Brand Management
Malär, Lucia; Krohmer, Harley; Hoyer, Wayne D.; Nyffenegger, Bettina Emotional Brand Attachment and Brand Personality: The Relative Importance of the Actual and the Ideal Self Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. SAGE Publications, 2011 Published in: Journal of Marketing
Ghorbanzadeh, Davood; Rahehagh, Atena Emotional brand attachment and brand love: the emotional bridges in the process of transition from satisfaction to loyalty Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2021 Published in: Rajagiri Management Journal
Brandão, Amélia; Ramos, Áurea Silva ‘Your comments boost my value!’ – the mediator role of emotional brand attachment between brand equity and social media engagement Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2023 Published in: Journal of Marketing for Higher Education
Liu, Han Impact of Knowledge Dissemination on Employee-Based Brand Equity: Mediating Role of Brand Identification and Emotional Attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Frontiers Media SA, 2022 Published in: Frontiers in Psychology
Shahid, Shadma; Paul, Justin; Gilal, Faheem Gul; Ansari, Shiveen The role of sensory marketing and brand experience in building emotional attachment and brand loyalty in luxury retail stores Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Wiley, 2022 Published in: Psychology & Marketing
He, Hongwei; Zhu, Weichun; Gouran, Dennis; Kolo, Olivia Moral identity centrality and cause-related marketing : The moderating effects of brand social responsibility image and emotional brand attachment : The moderating effects of brand social responsibility image and emotional brand attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2016 Published in: European Journal of Marketing
Kim, Jihyun; Joung, Hyun-Mee Psychological underpinnings of luxury brand goods repurchase intentions: Brand–self congruity, emotional attachment, and perceived level of investment made Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2016 Published in: Journal of Global Scholars of Marketing Science
Khansa Zaman; Sajjad Nawaz Khan; Muhhamad Abbas; Amani AbdAlatti Effect of social media influencers on brand preferences through trust: Moderating role of emotional attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2024 Published in: Innovative Marketing
Lecturer. Dalia Mohsen Jaber Alwani Employing popular culture elements in social media advertisements to enrich the emotional brand attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2024 Published in: Journal of Architecture
Zhu, Tingting; Park, Sung Kyu Encouraging Brand Evangelism Through Failure Attribution and Recovery Justice: The Moderating Role of Emotional Attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Frontiers Media SA, 2022 Published in: Frontiers in Psychology
Hafidza Gumelar Muksininna; Ririn Tri Ratnasari Persepsi Nilai Uang terhadap Niat Membeli Kosmetik Halal: Dimediasi Emotional Brand Attachment Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Universitas Airlangga, 2022 Published in: Jurnal Ekonomi Syariah Teori dan Terapan
Nyagadza, Brighton; Kadembo, Ernest M.; Makasi, Africa Exploring internal stakeholders’ emotional attachment & corporate brand perceptions through corporate storytelling for branding Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2020 Published in: Cogent Business & Management
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