Media type: E-Article Title: Effect of social media influencers on brand preferences through trust: Moderating role of emotional attachment Contributor: Khansa Zaman; Sajjad Nawaz Khan; Muhhamad Abbas; Amani AbdAlatti imprint: 2024 Published in: Innovative Marketing Language: English DOI: 10.21511/im.20(2).2024.11 ISSN: 1814-2427; 1816-6326 Origination: Footnote: Access State: Open Access