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Kotler, Philip [Author]; Armstrong, Gary [Author]; Balasubramanian, Sridhar [Author]

Principles of marketing - [Nineteenth edition, global edition]

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Harlow, England; London; New York; Boston; San Francisco; Toronto; Sydney; Dubai; Singapore; Hong Kong; Tokyo; Seoul; Taipei; New Delhi; Cape Town; Sao Paulo; Mexico City; Madrid; Amsterdam; Munich; Paris; Milan: Pearson, [2024]
Armstrong, Gary [Author]; Kotler, Philip [Author]; Opresnik, Marc Oliver [Author]

Marketing : an introduction - [Fifteenth edition, Global edition]

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Harlow, England; London; New York; Boston: Pearson, [2023]
Kalwey, Tim [Author] ; Universität Münster

Responding to disruptive shifts in sales and selling : essays blending novel and traditional perspectives

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Münster, 2023
Weiber, Rolf [Author]; Kleinaltenkamp, Michael [Author]; Geiger, Ingmar [Author] ; W. Kohlhammer GmbH

Business- und Dienstleistungsmarketing : die Vermarktung integrativ erstellter Leistungsbündel - [2., erweiterte und aktualisierte Auflage]

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Stuttgart: Verlag W. Kohlhammer, 2022

Published in: Kohlhammer Edition Marketing
Kotler, Philip [Author]; Armstrong, Gary [Author]; Harris, Lloyd C. [Author]; He, Hongwei [Author] ; Pearson Studium

Grundlagen des Marketing - [8., aktualisierte Auflage]

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Hallbergmoos/Germany: Pearson, [2022]

Published in: wi ; 4423 ; wirtschaft
Bruhn, Manfred [Author]

Relationship Marketing : das Management von Kundenbeziehungen - [6., überarbeitete Auflage]

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München: Verlag Franz Vahlen, [2022]

Published in: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
Wirtz, Jochen [Author]; Lovelock, Christopher H. [Author]

Services marketing : people, technology, strategy - [Ninth edition]

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New Jersey; London; Singapore; Beijing; Shanghai; Hong Kong; Taipei; Chennai; Tokyo: World Scientific, [2022]
Thallwitz

Thallwitzer Wasserdörfer : am Anfang war das Wasser

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Tahllwitz: Gemeinde Thallwitz, [2022?]

Saxon Bibliography (Sächsische Bibliografie)
Schulze, Susanne [Author]; Markovič, Peter [Author] ; MCDP International UG (haftungsbeschränkt)

Die Bildungsmesse als Kooperationsplattform für Lehre und Praxis : eine konzeptuelle Entwicklung und Implikationen zum Standortmarketing - [1. Auflage]

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Frankfurt am Main: neowiss - Europäischer Wissenschaftsverlag, [2021]

Published in: neowiss Wissenschaftsedition ; 48422
Kotler, Philip [Author]; Armstrong, Gary [Author] ; Opresnik, Marc Oliver [Contributor]

Principles of marketing - [18e global edition]

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Harlow, England; London; New York; Boston; San Francisco; Toronto; Sydney; Dubai; Singapore; Hong Kong; Tokyo; Seoul; Taipei; New Delhi; Cape Town; Sao Paulo; Mexico City; Madrid; Amsterdam; Munich; Paris; Milan: Pearson, [2021]
Annaberg-Buchholz

Annaberg-Buchholz von A bis Z entdecken - [Stand: 10/2020]

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Annaberg-Buchholz: Annaberg-Buchholz, [2020]

Published in: Erzgebirge- Berg- und Adam-Ries-Stadt Annaberg-Buchholz

Saxon Bibliography (Sächsische Bibliografie)
Iskhakova, Lilia [Author] ; Technische Universität Dresden

Development of a causal alumni loyalty model : cross-cultural and cross-gender investigations

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Dresden, 2020
Städtische Wohnungsgesellschaft Annaberg-Buchholz

Einkaufsschätze in Annaberg-Buchholz

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Annaberg-Buchholz, [2020?]

Saxon Bibliography (Sächsische Bibliografie)
Voß, Susanne [Author] ; Steinbeis-Stiftung für Wirtschaftsförderung

Kaufentscheidungen für Dritte : Analyse von Mechanismen des Rückkopplungsnutzens bei Konstruktionshoheit des Rückkopplungsnutzens beim Käufer - [1. Auflage]

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Stuttgart: Steinbeis-Edition, 2020
Hennig, Alexander [Author]

Marketing Schritt für Schritt : Arbeitsbuch - [5., überarbeitete Auflage]

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München: UVK Verlag, [2020] ; Tübingen: Narr Francke Attempto Verlag GmbH & Co. KG, [2020]

Published in: UTB ; 8711 ; Betriebswirtschaftslehre
Kotler, Philip [Author]; Armstrong, Gary [Author]; Harris, Lloyd C. [Author]; He, Hongwei [Author]

Principles of marketing - [Eighth European edition]

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Harlow, England; London; New York; Boston: Pearson, [2020]
Batat, Wided [Author]

Experiential marketing : consumer behaviour, customer experience and the 7Es

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London; New York, NY: Routledge, 2019
Kotler, Philip [Author]; Armstrong, Gary [Author]; Harris, Lloyd C. [Author]; Piercy, Nigel [Author] ; Schrader, Marc Falko [Contributor]; Moser, Patrick [Contributor]; Ecker, Andrea [Translator] Pearson Studium

Grundlagen des Marketing - [7., aktualisierte Auflage]

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Hallbergmoos/Germany: Pearson, [2019]

Published in: wi ; 4355 ; wirtschaft
Bruhn, Manfred [Author] ; Verlag Franz Vahlen

Kommunikationspolitik : systematischer Einsatz der Kommunikation für Unternehmen - [9., vollständig überarbeitete Auflage]

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München: Verlag Franz Vahlen, [2019]

Published in: Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
Meffert, Heribert [Author]; Burmann, Christoph [Author]; Kirchgeorg, Manfred [Author]; Eisenbeiß, Maik [Author] ; Springer Gabler Firma

Marketing : Grundlagen marktorientierter Unternehmensführung Konzepte - Instrumente - Praxisbeispiele - [13., überarbeitete und erweiterte Auflage]

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Wiesbaden; [Heidelberg]: Springer Gabler, [2019]

Published in: Meffert Marketing Edition- Lehrbuch

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