Skip to contents Tuominen, Sasu [Author]; Reijonen, Helen [Author]; Nagy, Gábor [Author]; Buratti, Andrea [Author]; Laukkanen, Tommi [Author] Customer-centric strategy driving innovativeness and business growth in international markets Articles View online Schließen > Access ... to article (freely accessible) ... to article via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2023 Published in: International marketing review ; 40(2023), 3, Seite 479-496 Kuikka, Anna; Hallikainen, Heli; Tuominen, Sasu; Laukkanen, Tommi What drives customer loyalty in a pandemic? Semantic analysis of grocery retailers Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Springer Science and Business Media LLC, 2024 Published in: Electronic Commerce Research (2024) Tuominen, Sasu; Reijonen, Helen; Nagy, Gábor; Buratti, Andrea; Laukkanen, Tommi Customer-centric strategy driving innovativeness and business growth in international markets Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2023 Published in: International Marketing Review, 40 (2023) 3, Seite 479-496 Laukkanen, Tommi; Tuominen, Sasu; Reijonen, Helen; Hirvonen, Saku Does market orientation pay off without brand orientation? A study of small business entrepreneurs Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2016 Published in: Journal of Marketing Management, 32 (2016) 7-8, Seite 673-694 Tuominen, Sasu; Hirvonen, Saku; Reijonen, Helen; Laukkanen, Tommi The internal branding process and financial performance in service companies: An examination of the required steps Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Springer Science and Business Media LLC, 2016 Published in: Journal of Brand Management, 23 (2016) 3, Seite 306-326 Reijonen, Helen; Párdányi, Szandra; Tuominen, Sasu; Laukkanen, Tommi; Komppula, Raija Are growth-oriented SMEs more likely to adopt market and brand orientations? Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2014 Published in: Journal of Small Business and Enterprise Development, 21 (2014) 2, Seite 250-264 Reijonen, Helen; Laukkanen, Tommi; Komppula, Raija; Tuominen, Sasu Are Growing SMEs More Market-Oriented and Brand-Oriented? : JOURNAL OF SMALL BUSINESS MANAGEMENT : JOURNAL OF SMALL BUSINESS MANAGEMENT Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2012 Published in: Journal of Small Business Management, 50 (2012) 4, Seite 699-716 Jalonen, Harri; Tuominen, Sasu; Ryömä, Arto; Haltia, Jaakko; Nenonen, Juho; Kuikka, Anna How Does Value Creation Manifest Itself in the Nexus of Sport and Business? A Systematic Literature Review Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Scientific Research Publishing, Inc., 2018 Published in: Open Journal of Business and Management, 6 (2018) 1, Seite 103-138
Tuominen, Sasu [Author]; Reijonen, Helen [Author]; Nagy, Gábor [Author]; Buratti, Andrea [Author]; Laukkanen, Tommi [Author] Customer-centric strategy driving innovativeness and business growth in international markets Articles View online Schließen > Access ... to article (freely accessible) ... to article via DOI (freely accessible) Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. 2023 Published in: International marketing review ; 40(2023), 3, Seite 479-496
Kuikka, Anna; Hallikainen, Heli; Tuominen, Sasu; Laukkanen, Tommi What drives customer loyalty in a pandemic? Semantic analysis of grocery retailers Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Springer Science and Business Media LLC, 2024 Published in: Electronic Commerce Research (2024)
Tuominen, Sasu; Reijonen, Helen; Nagy, Gábor; Buratti, Andrea; Laukkanen, Tommi Customer-centric strategy driving innovativeness and business growth in international markets Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2023 Published in: International Marketing Review, 40 (2023) 3, Seite 479-496
Laukkanen, Tommi; Tuominen, Sasu; Reijonen, Helen; Hirvonen, Saku Does market orientation pay off without brand orientation? A study of small business entrepreneurs Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2016 Published in: Journal of Marketing Management, 32 (2016) 7-8, Seite 673-694
Tuominen, Sasu; Hirvonen, Saku; Reijonen, Helen; Laukkanen, Tommi The internal branding process and financial performance in service companies: An examination of the required steps Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Springer Science and Business Media LLC, 2016 Published in: Journal of Brand Management, 23 (2016) 3, Seite 306-326
Reijonen, Helen; Párdányi, Szandra; Tuominen, Sasu; Laukkanen, Tommi; Komppula, Raija Are growth-oriented SMEs more likely to adopt market and brand orientations? Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Emerald, 2014 Published in: Journal of Small Business and Enterprise Development, 21 (2014) 2, Seite 250-264
Reijonen, Helen; Laukkanen, Tommi; Komppula, Raija; Tuominen, Sasu Are Growing SMEs More Market-Oriented and Brand-Oriented? : JOURNAL OF SMALL BUSINESS MANAGEMENT : JOURNAL OF SMALL BUSINESS MANAGEMENT Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Informa UK Limited, 2012 Published in: Journal of Small Business Management, 50 (2012) 4, Seite 699-716
Jalonen, Harri; Tuominen, Sasu; Ryömä, Arto; Haltia, Jaakko; Nenonen, Juho; Kuikka, Anna How Does Value Creation Manifest Itself in the Nexus of Sport and Business? A Systematic Literature Review Articles View online Schließen > Access Close > Bookmarks You can manage bookmarks using lists, please log in to your user account for this. Scientific Research Publishing, Inc., 2018 Published in: Open Journal of Business and Management, 6 (2018) 1, Seite 103-138
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