Media type: E-Article Title: Hedonic and utilitarian drivers of customer engagement Contributor: Żyminkowska, Katarzyna [Author] Published: 2018 Published in: Central European business review ; 7(2018), 4, Seite 15-33 Language: English Keywords: customer value ; customer engagement ; customer engagement behavior ; hedonic values ; utilitarian values ; Aufsatz in Zeitschrift Origination: Footnote: Access State: Open Access