Media type: Book Title: Consumer decision processes : Marketing and advertising implications Contributor: Nicosia, Francesco M. [Author] imprint: Englewood Cliffs, NJ: Prentice-Hall, 1966 Published in: Prentice-Hall international series in management Prentice-Hall behavioral sciences in business series Extent: XVIII, 284 S.; graph. Darst Language: English RVK notation: QC 110 : Nutzen, Nachfrage, Theorie des Haushalts QW 300 : Verbrauchsforschung und Verbraucherverhalten MS 5560 : Verbraucherverhalten Keywords: Verbraucherverhalten > Entscheidungsprozess Origination: Footnote:
Departmental Library DrePunct – open access area Shelf-mark: QW 300 N661 Item ID: 30423228 Status: Loanable