Media type: Book Title: Kommunikationspolitik : Werbeplanung Contributor: Schmalen, Helmut [Author] imprint: Stuttgart [u.a.]: Kohlhammer, 1985 Published in: Kohlhammer-Edition Marketing ; inst,r,schm Extent: 233 S.; graph. Darst Language: German ISBN: 3170082779 RVK notation: QP 633 : Werbeplanung AP 17200 : Allgemeines AP 17380 : Kommerzielle Werbung (Reklame) Keywords: Werbeplanung > Entscheidungsmodell Werbeplanung Werbestrategie Origination: Footnote:
Departmental Library DrePunct – open access area Shelf-mark: QP 633 S347 Item ID: 30598424 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 633 S347 Item ID: 30599043 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 633 S347 Item ID: 30808952 Status: Loanable
Departmental Library DrePunct – open access area Shelf-mark: QP 633 S347 Item ID: 30881528 Status: Loanable