Media type: Book Title: Marketing efficiency in tourism : coping with volatile demand Contributor: Aho, Seppo [Other]; Keller, Peter [Hrsg.] Corporation: Internationale Vereinigung Wissenschaftlicher Tourismusexperten imprint: Berlin: Schmidt, 2006 Published in: International tourism research and concepts ; 1 Extent: VII, 262 S.; graph. Darst Language: English ISBN: 9783503097241; 3503097244 RVK notation: QQ 960 : Tourismusmarketing Keywords: Tourismus > Marketing > Wettbewerbsstrategie Origination: Footnote:
Departmental Library DrePunct – open access area Shelf-mark: QQ 960 A286 Item ID: 31425906 Status: Loanable