Media type: E-Article; Conference Proceedings Title: Bye bye group buying? : An economic analysis of group buying as a marketing tool Contributor: Huttelmaier, Hannes [Author]; Voeth, Markus [Author]; Herbst, Uta [Author] imprint: 2012 Published in: Marketing to citizens ; (2012), Seite 390 Language: English ISBN: 9789897320040 Keywords: Konferenzschrift Origination: Footnote: Access State: Open Access