Media type: Book Title: Beyond maximarketing : the new power of caring and daring Contributor: Rapp, Stan [Author]; Collins, Thomas L. [Author] Published: New York [u.a.]: McGraw-Hill, 1994 Published in: Management Extent: XXVII, 319 S Language: English ISBN: 0070513430 RVK notation: QP 621 : Absatzmethoden Keywords: Direktmarketing Origination: Footnote:
Departmental Library DrePunct – open access area Shelf-mark: QP 621 R221 Item ID: 30423699 Status: Loanable