• Media type: Book
  • Title: Wired TV : laboring over an interactive future
  • Contains: Introduction: When television and new media work worlds collide / Denise MannAuthorship up for grabs: decentralized labor, licensing, and the management of collaborative creativity / Derek Johnson
    Introduction: When television and new media work worlds collide / Denise Mann
    In the game: the creative and textual constraints of licensed videogames / Jonathan Gray
    Going pro: gendered responses to the incorporation of fan labour as user-generated content / Will Brooker
    Labor of love: charting The L word / Julie Levin Russo
    The labor behind the lost ARG: WGA's tentative foothold in the digital age / Denise Mann
    Post-network reflexivity: viral marketing and labor management / John T. Caldwell
    Fan creep: why brands suddenly need "fans" / Robert V. Kozinets
    Outsourcing The Office / M.J. Clarke
    Convergent ethnicity and the neo-platoon show: recombining difference in the postnetwork era / Vincent Brook
    Translating telenovelas in a neo-network era: finding an online home for MyNetwork soaps / Katynka Z. Martínez
    The reign of the "Mothership": transmedia's past, present, and possible futures / Henry Jenkins.
    Authorship up for grabs: decentralized labor, licensing, and the management of collaborative creativity / Derek Johnson
    In the game: the creative and textual constraints of licensed videogames / Jonathan Gray
    Going pro: gendered responses to the incorporation of fan labour as user-generated content / Will Brooker
    Labor of love: charting The L word / Julie Levin Russo
    The labor behind the lost ARG: WGA's tentative foothold in the digital age / Denise Mann
    Post-network reflexivity: viral marketing and labor management / John T. Caldwell
    Fan creep: why brands suddenly need "fans" / Robert V. Kozinets
    Outsourcing The Office / M.J. Clarke
    Convergent ethnicity and the neo-platoon show: recombining difference in the postnetwork era / Vincent Brook
    Translating telenovelas in a neo-network era: finding an online home for MyNetwork soaps / Katynka Z. Martínez
    The reign of the "Mothership": transmedia's past, present, and possible futures / Henry Jenkins.
  • Contributor: Mann, Denise Roberta [Hrsg.]
  • imprint: New Brunswick, NJ [u.a.]: Rutgers Univ. Press, 2014
  • Extent: VIII, 296 S.; Ill; 23 cm
  • Language: English
  • ISBN: 9780813564548; 9780813564531
  • RVK notation: MS 4850 : Industrie (allgemeines) und Technik (Automatisierung), Technologie (Allgemeines)
    ZN 3136 : Geschichte der Kommunikationstechnik
    AP 34050 : Hörfunk/Fernsehen und andere Massenmedien
    AP 33940 : Zukunftsaussichten und -entwicklung
  • Keywords: USA > Interaktives Fernsehen > Massenmedien > Social Media > Fernsehwirtschaft
  • Origination:
  • Footnote: Includes bibliographical references and index

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  • Status: Loanable