• Media type: Book
  • Title: Services marketing
  • Contributor: Lovelock, Christopher H. [Author]
  • Published: Upper Saddle River, N.J.: Prentice-Hall, 1996
  • Issue: 3. ed.
  • Extent: XII, 660 S.; Ill., graph. Darst., Kt
  • Language: English
  • ISBN: 0134558413
  • RVK notation: QP 600 : Allgemeines
  • Keywords: Dienstleistung > Marketing
  • Origination:
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  • Shelf-mark: R2017 8 2975
  • Item ID: 10349964
  • Status: Loanable, place order
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